If you want to sell something, there are many different ways to do so. The buyer often wants to think about it, wants to be well informed and will have various questions. Whether it concerns a carton of milk full of information or personal advice, the buyer has a certain degree of ignorance about the product that the seller does. However, the seller wants to make money from it, so the buyer is also critical of the information.
Traditional seller
The old-fashioned salesman knew everything by heart, prices, delivery times, specifications, etc. Often it was also his company and perhaps even made the products himself, so it makes sense that he knew all the ins and outs inside and out. Maybe you recognize yourself in this too.
But perhaps you also feel that it is useful to work with smart systems that can make your life easier. Remember those things for you, where you can quickly look up what was discussed last time or what the previous sale was. You can also automate certain tasks, such as emails, reminders or newsletters. That is exactly what a CRM system is for.
A simple CRM system is there to help you sell, to keep customers satisfied and to know exactly where you are doing. It's your memory, email, notepad, invoicing and newsletter system in one, and then some.
If we look at how a sales process works, there are several steps. Depending on the price and complexity of your product, you can automate more or less of this. Let's take a website builder as an example.
The Website Builder
Of course, she is the first to have a very nice business card, which is her website. With this she shows what she can do. What cool functions can she create, what does a beautiful design look like and what use is it?
It is also a way to collect contacts, for example with a form if you are interested. You can link this form directly to your CRM, so that you can contact the interested party. But also that you can add this to your newsletter with valuable tips.
The newsletter is a great way to keep your customers informed, make offers and give tips. As a website builder, I would advise your customers and readers to write short blogs, short, but not necessarily extensive. You can say this in the newsletter and send it to 10, 100 or a thousand customers.
After someone is interested, you should reach out. What does that person want? Can you get started on a website, or will you look around a bit? You will quickly find out when you are in contact with this potential customer.
At ZZPquestions.com we create one overview of simple CRM systems. Is your favorite CRM system already included?
Timeline simple CRM
Of course, it will state when the customer first showed interest and what your reaction was. And then you have to keep track of what happens. You can automatically link an email if everything goes well, so you don't have to worry about that anymore. But if you have a telephone conversation, you must make a note of it yourself.
Are you looking for a simple CRM system? Look at it free Qraia.com CRM.